So... What Exactly Is LEAP: The "Lifestyle
Entrepreneur Accelerator Program"?
Hi, I'm Nick Cownie, and LEAP is how I built my own "Lifestyle Business".
Here's how it happened...
Ten years ago I started a business called Success Dynamics Institute, with the goal of providing world-class mindset training and coaching.
I studied everything about personal development I could get my hands on...
...got some fancy business cards designed,
...then I sat back and expected customers to flock to my live events...
...And All Of A Sudden I'd
Be A Millionaire, Right?
It won't surprise you to discover... that didn't go to plan at all.
Early on, my live events were EMPTY.
I'd have *less than* ten people show up.
That's right... ONLY. TEN. PEOPLE.
(This was one of our earliest seminars in 2008... Awesome turnout!)
It was demoralizing (to say the least), and I thought about giving up more times than you can count.
Instead I decided to hire a mentor, and figure out where I'd screwed up.
Turns out... I didn't know ANYTHING about marketing, so I told myself:
"Maybe It's Time To Fill The Gaps
In Your Business Knowledge?"
My wife Alex and I spent the next few years learning from the best minds and most successful entrepreneurs we could find.
...We studied incessantly,
We started filling up our live events!
At those live events, I'd offer people the opportunity to apply for high-level mentoring programs that cost anywhere from $10k right up to $25k per person.
As our business grew, Alex and I ran more and more live events to satisfy our customers (...at one point we were teaching for over 100 days per year).
Then in 2009, something magical happened!
We decided to have a baby 😉
After the birth of our daughter Emilia seven years ago, we realized we couldn't keep travelling and teaching for over a third of a year like we had been.
So we began turning our live events into online courses, and selling them via webinar.
Over time, many of our clients became keenly interested in how we were selling our online courses, and wanted to know if they could do something similar so they too could finally make the move from a high-stress career into their own successful business.
So many of our clients started asking us...
How Do You Make So Much
Money, With So Little Effort?
...That after repeated requests to teach what we were successfully implementing in our own business, we finally said YES!... and LEAP was born.
We took everything we'd done to build our business...
Every tool, technique, template, and strategy...
...and organized them into a system so simple anyone could follow it and successfully "make the leap" from working for someone else to building your own successful company.
Let's break it down...